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Five Signs Your Business is Ready for External Finance

Every growing business reaches a point where its ambitions outpace its available cash. Whether you’re expanding, managing seasonal fluctuations, or seizing a new opportunity, external finance can be the bridge between potential and progress. But how do you know when it’s the right time to explore finance for your business?

Here are five signs your business might be ready.

1. You’re Turning Away Opportunities Due to Cash Flow

You might have new contracts waiting to be signed or the chance to purchase stock at a discount, but if cash flow keeps holding you back, it’s time to consider business finance. Birmingham is home to a fast-moving commercial landscape, and those who can move quickly often secure the best deals.

According to the British Business Bank, over 40% of SMEs have missed growth opportunities because of limited access to funding. External finance can help prevent this by unlocking the working capital you need to act with confidence.

2. You Have a Clear Growth Plan

Lenders and investors are far more likely to support a business that knows where it’s going. If you’ve mapped out your goals, identified potential returns, and can demonstrate how funding will accelerate progress, you’re in a strong position to apply for finance.

For example, if your plan involves expanding operations, launching new services, or upgrading equipment, tailored solutions such as asset finance or business loans can help make that plan a reality.

3. You’re Managing Debt Responsibly

Being ready for finance does not mean you have zero debt. It means you’re managing it effectively. If your business pays suppliers on time, keeps healthy profit margins, and maintains accurate accounts, lenders will see that as a sign of stability.

External finance could even reduce costs by consolidating multiple repayments into one streamlined facility. Business refinancing can improve cash flow and simplify your financial management, giving you more breathing room to focus on growth.

4. You Need to Invest Before You Can Earn

Many sectors, especially in manufacturing, construction, and retail, require upfront investment before revenue comes in. Whether it’s buying materials, funding staff, or covering project costs, waiting for invoices to clear can slow you down.

Invoice finance or a revolving credit facility can help fill that gap. These funding types release cash tied up in invoices or provide flexible credit you can draw from whenever needed. It’s a smarter way to manage short-term working capital without the long-term commitment of a traditional loan.

5. You’re Ready to Partner, Not Just Borrow

The best external finance isn’t transactional; it’s relational. If you’re looking for more than just funding, if you want a finance partner who understands your sector, supports your goals, and provides ongoing advice, you’re ready to take the next step.

At Jones & Co, we take a traditional yet personal approach to business finance. With access to over 50 private and boutique funders, we focus on finding the right solution for your needs, not a one-size-fits-all product.

 

External finance can be a powerful tool for growth, but timing and approach are everything. If you’re seeing these signs in your business, it may be the perfect moment to explore your options.

Speak to our team today to find out how we can help you access finance for business in Birmingham and beyond.

 

How Jones & Co can help

At Jones & Co, we understand that every business is unique, and so are its financial needs.

That’s why we craft tailored finance solutions that enable businesses to thrive, no matter the challenge or opportunity.

With access to a vast network of trusted lenders, we’re here to simplify the process, offering straightforward, personalised guidance designed around you and your goals. Whether you’re looking to manage cash flow, invest in growth, or expand operations, our experts are ready to connect you with the ideal funding solution.

Contact our expert team today for a free, no-obligation consultation and take the first step toward business growth. 

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